Marketing Manager

The John Michael Kohler Arts Center (JMKAC) is a nationally acclaimed visual and performing arts center located in the heart of downtown Sheboygan, Wisconsin. It is within walking distance of Lake Michigan and one hour from Milwaukee and Green Bay. While other museums focus on objects, JMKAC and its recently opened Art Preserve focus on relationships with artists and the community, and on preserving and exhibiting artist-built environments. Founded in 1967, the John Michael Kohler Arts Center’s presents works by diverse artists, from the vernacular to classically trained and from local to global perspectives. JMKAC establishes a community locally and nationally with its rotating, original contemporary art exhibitions, live performances and events, classes, workshops and an on-site preschool.

Are you a marketing professional searching for your next opportunity? Do you enjoy leading the development of marketing campaign briefs and collaborative project timelines for key marketing initiatives?  Do you enjoy creating compelling copy that engages, attracts and spurs shares from targeted communities and personas?  If you answered yes to these questions, then we may have the opportunity for you!

The John Michael Kohler Arts Center (Sheboygan, WI) is seeking a Marketing Manager who is responsible for developing and managing campaign briefs/communication plans aligned with the overall strategic plan and specific campaign project goals as well as writing any resulting communications including marketing materials, interpretive texts, gallery didactics.  The ideal candidate will function as an internal account manager and project manager to ensure alignment with and timely execution of the campaign briefs. This role is tasked with exploring cross-platform content opportunities to expand the Art Center’s reputation as a source of information for enthusiasts, influencers and followers of contemporary art and artist-built environments.  If you are passionate about marketing and thrive in a fast-paced environment, this may be the job for you!

Essential Duties & Responsibilities:

1. Lead the development of marketing campaign briefs, messaging strategies/architectures, and supporting tactics to build awareness about JMKAC, grow our communities, and attract visitors/interactions.
2. Coordinate and run project meetings, as well as collaborate with the relevant teams to ensure the marketing campaigns and projects are developed on time, on budget, remain on brand, and meet the determined outcomes.
3. Create content for marketing campaigns, website and planned email communication campaigns.
   Develop, provide and assess reporting for the same.
4. Assist with special projects that involve research, writing, and disseminating information, as well as other duties as assigned.

Knowledge, Skills & Abilities:

• Strong organizational, planning, and coordination skills
• Strong interpersonal skills and ability to build collaborative relationships
• Ability to multitask and reprioritize
• Ownership of assigned projects and work independently
• Strong, versatile copywriting skills with knowledge of Chicago Manual of Style or other style guides.
• Ability to adhere to style and branding guidelines across multiple communication platforms
• Excellent proofreading skills
• Sense of urgency; self-motivated and detail-oriented
• Good verbal presentation, group dynamic, and facilitation skills
• Confidentiality

Qualifications:

• Bachelor’s degree from an accredited college or university in communications, Journalism, marketing, English, Public relations or equivalent earned experience.
• Two years’ experience managing marketing campaigns and projects.
• Three years’ experience with writing and editing marketing copy.
• Experience working for a nonprofit organization, desirable.
• Knowledge of Microsoft office products and project management software, preferred.

Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is frequently in a stationary position or sitting; use hands to finger, handle, or touch objects; and talk or hear. The employee is occasionally required to stand, walk, climb, or balance, and smell. Specific vision abilities required by this job include close vision, distance vision, color vision, depth perception, and the ability to adjust focus.

Work Environments:  
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The position is office/art gallery and grounds based and noise level usually moderate.  May occasionally work inside or outside at events where noise level could be moderate to loud.

Hours of work include daytime hours Monday – Friday and occasionally Saturday and Sunday to meet staffing and/or event needs.

The position works at various locations depending on the schedule.  This position must be able to commute between locations if needed.