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Tips for Marketing House Museums

About our guest contributor: Alongside a great team, Jane Pederson, Glensheen Mansion’s Marketing Manager has helped Glensheen double its tour attendance and revenue in a few short years. After five years of marketing at Glensheen, she’s excited to share the things that they’ve learned along the way. Glensheen had the […]










From the Archive: Zootopia 1944

From time to time, we look back into the AMM Archive to see what we find. This post was authored by Megan Stout Sibbel, historian, professor and co-chair of the 2017 Conference in Des Moines. Among museum professionals today, conversations frequently turn towards issues of engagement and inclusion. Strategies […]